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Natural cosmetics, the ecological choice for you and the environment

Natural cosmetics is a very sustainable choice, as well as safe for your skin and that of your loved ones.

It has been calculated that we use 7 to 20 products on our body every day.

Incredible isn’t it?

Obviously women use a lot more than men.

This may be more obvious to you!

From creams to make-up, from lotions to perfumes, to more specific products that come into contact with different parts of the body: it is important to know which ingredients they contain and where they come from.

Did you know that chemical ingredients, especially fragrances and preservatives (which extend the shelf life of products) can cause skin and respiratory allergies?

However, sometimes even natural ingredients, if synthesized, can cause allergies, so there is a need to do research on the manufacturers and their policies regarding natural ingredients.

Natural cosmetics, for some years now, has made many steps forward.

Among these, it also makes use of choices that seem like a return to the past, such as solid cosmetics, but with an eye to the present.

Obviously the look at the present refers both to the disposable plastic emergency that is now also found in the most remote areas of our planet, and to products, increasingly specific.

In fact, the dear old bar of soap, intended as a natural soap for the body, is now in good company together with products such as solid shampoo, solid conditioner, plastic free toothpaste, solid deodorant and even solid sunscreen.

Keep reading this article if you want to learn more about natural cosmetics and what are the most sustainable options among the products on the market.

Natural cosmetics between standards and certifications

As we have said, some chemicals contained in cosmetic products can cause even serious allergies in those who use them.

Natural cosmetic products must carry approved certifications.

Choosing natural organic cosmetics with certified ingredients is a way to be sure that you are using products that are safe for your skin, but also for the planet.

Many products we use on our skin end up in wastewater, such as liquid soaps or toothpastes, and their ingredients can be very polluting.

Natural cosmetics derives its ingredients directly from nature, as can also be read in this article on new natural technologies at the service of cosmetics.

Nature has always been a source of health and beauty: from ancient remedies such as ointments and creams, to essences taken directly from plants with infinite beneficial properties such as lavender, St. John’s wort, calendula, mallow.

Furthermore, the choice of natural ingredients for cosmetics also involves attention to the natural cycles of the resources chosen by the manufacturers, as well as to the working conditions of those who extract or collect these resources.

In this way, a virtuous dynamic is created that delivers products that respect us and the environment, at all stages of their life cycle.

Solid natural cosmetics vs disposable plastic

With the boom in disposable plastic, which has forever changed the world consumer landscape, the environmental landscape has also undergone serious and irremediable changes.

Starting from the plastic islands (the largest is located in the Pacific Ocean off the coast of California), or agglomerations of floating plastics dating back to the 1980s, up to the pollution of beaches all over the world.

Unfortunately, what used to be a versatile, resistant and economical material has been transformed into an enemy of the environment due to the reckless use that is made of it.

It is not a question of demonizing plastic itself, but its method of use, diametrically opposed to its main feature: durability.

Plastic is a durable material, it is said to be at least 400-500 years before it decomposes into smaller pieces that are even more polluting.

For this reason, in recent decades there has been a run for cover, both on the part of consumers, who are increasingly careful to choose fewer disposable plastic solutions, and on the part of companies that have begun to create alternative products to the more polluting ones.

From recycled PET plastics to reusable tin containers with refill mode, up to solid cosmetics, there are many solutions.

Among these, solid cosmetics, with a simple packaging in paper, often recycled, are once again changing the consumerist landscape, but this time for the better.

You may be wondering:

“But what is the most sustainable choice between plastic free packaging and natural ingredients?”

Sometimes it is difficult to find the mix of different sustainable aspects in a single product: it is important to make the best choice for yourself, obviously, with an eye to the company and its attention to the environment.

Talking about natural hygiene and natural cosmetics nowadays also means talking about solid cosmetics , i.e. choosing a solid body soap and more.

Probably the most eco-logical choice in the field of natural cosmetics .

Conclusions

The natural cosmetics revolution was born in response to the increasing attention, on the part of the most aware consumers, towards the INCI (International Nomenclature of Cosmetics Ingredients) of personal care products.

In addition to this, the attention towards sustainability has also grown more and more on the part of the consumer, which is why we see many examples of greenwashing (the marketing strategy pursued by manufacturing companies that sell their products as eco-sustainable, even if they are not. ) from which not to be convinced.

It is therefore clear how the purchasing power of a conscious consumer makes the difference with respect to the products that are placed on the market: in fact, the higher their demand, the more companies will produce what is purchased.

We hope that in this article you have found the information you needed to make the choice to switch to natural cosmetics .

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